7 Essential Communication Skills

7 Essential Communication Skills

Whether you know it or not, we’re all salespeople. We all build relationships and inspire change with our words. Behind the best salespeople is world-class communication. If you want to master the art of communication, you need to recognize and use these 7 essential...
Is Your Sales Script Working?

Is Your Sales Script Working?

In Marketing, it’s easy to A/B test a landing page or a lead form to figure out what actually works.  In sales, the task is more difficult.  How do you analyze living, breathing conversation?  At Balto, we’re using our own software to test some of our communication...
Who Answers the Phone Anymore?

Who Answers the Phone Anymore?

More people than you think… In the age of email, text, and social media, it seems like phone calls would be discarded as a way of the past. Yet, some of the most exciting startups are betting big on phone calls. These companies fall into categories such as speech...