Sales Tips: How to Solve Sales Pain
In this video, we discuss some sales tips that will help you make your sales pitch more persuasive.
While you can definitely be persuasive by getting your customer excited, go a step further and show your customer how your offer solves a pain.
A pain is any problem your customer has in her daily life, which might include anything from a high energy bill to an uptick of crime in the neighborhood.
Start by using a few open-ended questions to gently ask about the pain – “How much do you currently pay for your energy bill? When you get surprised by a high energy bill, what type of impact does that have on your finances?”
Now, you’re in a great place to inform your customer that your offer can help her save money.
This sales tip is one of the most crucial and one of the most forgotten. Pain and pleasure motivate people to act. It’s in everyone’s DNA. On your next sales pitch, don’t forget this simple sales tip. Gently ask your customer/ prospect about his/her pains. Then explain how your offer could solve them.
Originally published Apr 05, 2019 8:25 pm